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Lead Generation

Eventene's Lead Generation system supports sponsors and exhibitors who want to capture follow-up contacts at your Event. Collectors stationed at booths scan participants' Digital Badges from the Mobile App and record qualification information through structured lead capture forms.

This section explains the model, the setup, and the runtime workflows.

When to use this section

  • Your Event has sponsors, exhibitors, or partner organizations that want lead capture
  • You are setting up lead capture forms for the first time
  • You are coordinating with sponsor teams to staff their booths
  • Your Collectors need a brief on how to use the Mobile App for scanning
  • You are troubleshooting lead capture during or after an Event

Foundational reading

Setup

Roles and coordination

Operating