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What is an Event Website?

Every Event in Eventene has an Event Website — a permanent web page that Eventene generates automatically when you create the Event. The Event Website is one of the ways participants can discover and register for your Event.

You don't have to build the Event Website. As soon as you create an Event, the page exists with a permanent URL. Adjusting the Event's settings changes what visitors see when they open the link.

What the Event Website is for

The Event Website is an attendee-facing landing page for your Event, and attendees can register on it directly. It is one of three ways attendees reach a registration:

Entry point How it works
Email invitation An attendee clicks the Register (or similarly labeled) button in an email and is taken directly to their standalone registration form
Event Website link An attendee opens the Event Website's URL — from a shared link, a social-media post, or your own website — and presses Register on the page itself
Eventene mobile app An attendee opens the Eventene mobile app and sees the Event in their list

The Event Website is the entry point you use when you want to share or promote your Event publicly. The URL is permanent — you can put it on your organization's website, in social media posts, in printed materials, or wherever helpful.

Sharing your Event Website

Open the Event's Summary page. The Promote Event card on the right gives you the Event Website URL with a one-click Copy button, a View Website button that opens the public site in a new tab, a Share… action that uses your device's native share sheet (and falls back to copying the link), and a QR Code you can copy, download as a PNG, or print on a simple QR-code flyer. Paste or post the link — or the QR code — anywhere helpful.

The Event Website has its own sharing tools too, available to anyone viewing it — including a fuller printable flyer. See Event Website actions below.

Event Website actions

A row of actions sits at the top of the Event Website's side column, above Location. On a phone or narrow window, it appears just above the page content. Anyone who can see your Event's details can use them — you, your team, and your attendees. Visitors to a private Event who aren't invited see only the Event name, and no actions.

Action What it does
Add to Calendar (calendar icon) Opens a menu of calendars: Google, Apple, Outlook, Outlook.com, Microsoft 365, and Other. Google, Outlook.com, and Microsoft 365 open that calendar in a new tab with the event filled in. Apple, Outlook, and Other download a calendar file that the visitor's calendar app opens
Share (share icon) Shares the link to the live Event Website — the page itself, which always shows your current details and lets people register. On phones and browsers that support it, this opens the device's own share sheet with the event name and link. Elsewhere, it copies the link instead
More options (…) Opens Print Flyer, Download Flyer, and Share Flyer

On a phone, the Add to Calendar and More options menus open as a sheet at the bottom of the screen, with a Cancel button to close it.

The More options (…) menu turns your Event Website into a printable flyer:

  • Print Flyer opens the browser's print dialog, where you can print the flyer or save it as a PDF. Printing the page from the browser's own menu produces the same flyer.
  • Download Flyer saves the flyer as a PDF file named after your event.
  • Share Flyer attaches the flyer PDF to the device's share sheet, together with the event name and the Event Website link — handy for sending it by message or email. It appears only on devices and browsers that can share files, which includes most phones and tablets. If it isn't in the menu, use Download Flyer and attach the file yourself.

Use Share when you want people to open the Event Website. Use Share Flyer when you want to send a document someone can print or post.

What's on the flyer

The flyer is laid out for US Letter paper, and its first page is a complete, one-page flyer:

  • The event header, as on your Event Website. Your cover image sits behind the event image, with the event name and dates over them. Either image is left out if you haven't added it. If your event has a venue name but no address, the venue name appears under the dates.
  • About this event. Your Event's Description, from Edit Event → Details. If it is too long for the page, it is shortened and ends with a Read more online link.
  • Location. When the event has an address, a card with the location and a map.
  • Register now. A QR code that opens the Event Website, with Scan to register, the registration dates you've set, and the Event Website link written out for anyone who can't scan it.
  • Your organization and contact. Your organization's logo at the bottom — or its name, if it has no logo — alongside Questions? and the same organizer contact the Event Website shows, with their email address and phone number where available.

After the first page, the flyer continues with the first Page of your Event Website, keeping its formatting — headings, lists, tables, links, and images. These pages carry the event name and page numbers at the bottom. Only the first Page is included. Text you colored white or very light for the Event Website's dark theme is printed in a dark color so it stays readable on paper.

Two different flyers

Eventene has two flyers. They are made in different places for different purposes:

QR-code flyer Event Website flyer
Where Summary → Promote Event → QR Code More options (…) on the Event Website
Who can use it You and your team, in the Web App Anyone viewing the Event Website
What it contains The event name, dates, and location above a large Scan to register QR code and the link The fuller flyer described above — your event images, description, map, organization, and contact — followed by your first Page
How you get it Print only Print, download as a PDF, or share

Building your Event Website content

What visitors read on your Event Website — the overview, schedule, travel details, FAQ, and so on — is made up of one or more Pages, edited in the Pages workspace. From there you create, rename, reorder, hide, and richly format each Page. See Managing Event Pages.

What visitors see depends on your settings

Two Event settings together determine what a visitor sees when they open your Event Website:

  • Event Visibility — who can view the Event's details (Invitees Only, or Everyone)
  • Event Registration — who can register for the Event (Invite Only, or Open)

Both settings are in Edit Event. The combination of the two produces three useful patterns:

Private Event (default)

  • Event Visibility: Invitees Only
  • Event Registration: Invite Only

This is the default for new Events. When a visitor opens the link:

  • If they're invited, they see the full Event details and can press Register to sign up
  • If they're not invited, they see only the Event name — no details, no registration

Use this for member-only events, internal organization events, and any context where the guest list is fixed.

Private Event with a public website

  • Event Visibility: Everyone
  • Event Registration: Invite Only

The Event details are visible to anyone with the link, but registration is still restricted to invitees. Useful when:

  • You want to publicize the Event (build awareness, share details for context)
  • But you still want to control who actually attends (members only, registered participants only, RSVPs by invitation only)

Someone who isn't invited and tries to register sees a friendly message that no invitation could be found for their email address, along with a suggestion to check which mailbox the invitation went to. See Configure Registration for Invite-Only Events.

Public Event

  • Event Visibility: Everyone
  • Event Registration: Open

Anyone with the link can both view the Event and register. Best for:

  • Public conferences, workshops, fundraisers
  • Open community events
  • Any Event you want to grow attendance for via shared links

A first-time attendee presses Register and begins with nothing more than an email address — no account to create first.

Changing the settings

Both settings are in Edit Event:

  1. Open your Event in the Web App
  2. Click the pencil icon in the Event header to open Edit Event
  3. Find Event Visibility and Event Registration
  4. Choose the combination you want
  5. Save

You can change the settings at any time — even mid-Event. For example, you might run an Event as Private during pre-registration, then switch to Public if you decide to open it up.

Registering from the Event Website

The Event Website's main button reflects where the attendee stands:

  • Register — no registration exists yet
  • View Registration — a registration already exists, and this is how they get back to it

Pressing either opens registration over the page, so the attendee never leaves your Event's site. The registration itself is personalized: each attendee sees only the Activities they have access to, with their own attendance state and registration history.

Registration begins with an email address. What follows depends on whether Eventene already knows that address — a returning or invited attendee verifies it with a 6-digit code first, while a first-time attendee at a public Event simply gives their name and continues. You can require a code from first-time attendees too — see Attendee Access and Email Verification.

For the full organizer's walk-through, see Add Registration to Your Event Website.

The Event Website and standalone registration forms

The Event Website isn't the only way to register, and it doesn't replace the alternative. A standalone registration form — reached through the direct registration link in an invitation email — is still fully supported, and is the better choice for private Events or any Event where you'd rather not put a public page in front of the registration.

Both use the same registration setup underneath. See Choose How Attendees Register.

Do attendees need an Eventene account?

Not to register. Whichever route they take:

  • Email invitation: No account needed — they register directly from the email
  • Public Event Website link: No account needed — they start with an email address and give their name
  • Private Event Website link: They must be on the invite list, and will verify their email address before their registration is shown

An account is only relevant for attendees who want the ongoing experience — the Eventene mobile app, and a single place to see every Event they take part in.

When a visitor is logged in

Visitors who are logged in see which account they're using. The top-right corner of the Event Website, next to the language selector, shows their profile picture — or their initials, if they haven't added one — alongside their name. Opening it shows their name and email address, a link to their events, and Log Out.

Logging out returns them to the same Event Website, where the corner becomes a Log In link. On a phone the corner shows just the picture or initials, with the name and email inside the menu.

Visitors who aren't logged in see Log In instead, and can still read the Event Website and register without it.

For the attendee-facing version, see Your Account on an Event Website.

Measure visits with Google Analytics

If you use Google Analytics, you can send an Event's Event Website visits to your own Google Analytics property and see how many people visit the Event Website, where they come from, and how many press its Register button.

  1. Open your Event in the Web App and click the pencil icon to open Edit Event
  2. Open the Settings tab
  3. In Google Analytics, enter your GA4 Measurement ID — it starts with G-, for example G-0000000000. If you have the tracking snippet Google gives you instead, paste the whole thing, or use the Paste script button, and only the ID is kept
  4. Save

The Measurement ID is set separately for each Event — there is no organization-wide Google Analytics setting in Eventene. To track several Events, enter the ID on each one. Events can share one Google Analytics property or use different ones.

From then on, your Google Analytics property receives activity from the Event Website itself:

  • A page view for each visit to the Event Website
  • An event when a visitor presses the Event Website's Register or View Registration button

Each is labeled with the origin Website, your event's name, and your organization's name, so you can tell this traffic apart from anything else you track.

Tracking covers the Event Website only. Registration itself — its steps, payment, and completion — isn't part of this reporting, whether it opens over the Event Website or on a standalone registration form.

Only identifiers and names of your event and organization are sent. Visitors' email addresses, names, and answers never leave Eventene.

Only GA4 Measurement IDs are accepted — older Universal Analytics (UA-) IDs and Google Tag Manager (GTM-) IDs are not. Copying an Event copies its ID to the new Event, so check the field on the copy if it should report somewhere else. Clear the field to stop sending that Event's data.

A note on terminology

Event Websites have existed in Eventene since late 2019. The auto-generation of a permanent URL per Event was introduced in v2.9 (December 2019), and Public Events with Open Registration arrived in v3.0 (February 2020). Registration directly on the Event Website — the Register / View Registration experience described above — arrived in v4.11, along with the account control described above. The Event Website actions, the printable flyer, and Google Analytics support arrived in v4.11.2.

See Also